Does color affect the taste of food?

By Jennifer Hitti and Sophie Brauer

 Most people know that smell affects food. 90% of taste is actually smell, which is why you don't taste much when you have a cold. Texture is important, too.  People will probably prefer a firm strawberry than one that is mushy and oozing all over their hands, even if they taste exactly the same. But what about color?

 Does color matter?

We wanted to find out.