Introduction
Our background plan
is to make 35 surveys about Coke and Pepsi products for the
Phoenix students to take in Advisory (20 minutes before classes
start.) They will hand the surveys into the office, telling us
which product they liked most. We chose to do our project on this
because Coke and Pepsi are always competing in their
advertisements.
Our goal for this project is to
discover the likes and dislikes of Coke and Pepsi products,
including Diet Coke, Diet Pepsi, both/all, neither or original
flavors (Coke and Pepsi).Our educated hypothesis is that Coca-Cola
will be liked more than Pepsi. We think this becuase the T.V.
commercials for Coke are more announced for younger viewers than
Pepsi, which is more focused on adults, who's wish is to be
"Forever Young" (Pepsi citation).
To
support our hypothesis, we used the citation that Coke uses in
their commercials, which is "Make it Real". We used this quote
because it's the newest Coke quote and today's kids like to be up
to date.
We
found this information from the Coca-Cola consumers' information
line, 1-800-438-2653, on the side of a Coke can. We asked
theinformation line which quote they used for their ads (Make it
Real).